Many small partners will encounter difficulties in increasing fans and too little video traffic when operating TikTok in the early stage. Let me introduce and share some techniques for obtaining natural traffic and increasing followers, so that you can get positive feedback:
1. Correct content positioning
The account needs to be packaged and built, and users need to clearly know what our account is for? What can viewers get from this account? Or what kind of problems this account can help users solve.
Identify your target audience. No matter what field you are in, it is impossible for everyone to like your content. You can only make works that the target audience likes, so the content must be unified and not changeable.
2. High quality video
The most important way to stand out among excellent works is to produce high-quality video content.
You must know your own video type, and determine your own video direction according to your own video type needs, combined with type focus, fashion trends, etc. You can learn high-quality videos in the same field as your own video, see how the video is made, what's special about it, read the comments below, and compare it with your own video to find out your own shortcomings. Optimize and improve your own video.
3. Set the label
Tags can help users distinguish between liked and disliked videos, and can also help creators recommend popular videos. On tiktok's official website, users can choose favorite tags for their accounts.
Not only can we tag accounts on Tiktok, we can also tag our video cover, video title, copy of the video, and the content of the video! The more accurately these tags are marked, the more precise users will be attracted.
4. Regularly publish works
To maintain a continuous and stable update frequency, fans are willing to continue to pay attention and control the playback volume, and at the same time attract more new fans. If there is a situation where the update is always interrupted, the platform will automatically label your account as a low-quality account, which means that there will be a situation where the traffic is relatively poor when the update is performed.
5. Increase fan interaction
Increasing the interaction rate and response rate in the comment area can increase the stickiness with fans. If there are high-quality comments in the comment area, they can be made into video materials and placed in the product introduction video, which can help us quickly Get the attention and recognition of users, increase the persuasiveness of the product, and promote the transformation of the product.
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